Amazon founder Jeff Bezos with his brother will fly on the first space flight from his rocket company Blue Origin on July 20. In addition to Jeff Bezos and his brother, one seat is reserved for the winning bidder in an ongoing online auction. The auction will end on June 12 and has a high bid of $2,800,000. Last month, Bezos announced that he would formally step down as the Chief Executive Officer of Amazon on July 5. Watch the video.