Juul Replaces CEO and
Stops All Advertising As
Vaping-Related Deaths Increase.
Tobacco company Altria
bought a 35% stake in
Juul for $13 billion last year.
Altria’s chief growth officer,
K.C. Crosthwaite, will replace
Kevin Burns as CEO.
Juul will also halt all TV, print and digital ads
and put an end to some of its lobbying efforts.
The increase in vaping-related
illnesses and death has caused
several states to consider
banning all vaping products.
The U.S. Food and Drug Administration is deciding
whether to outlaw flavored e-cigarettes,
which appeal to younger consumers