MoviePass CEO Walks Back Comments on How Much Data They Collect Last week, the company's CEO, Mitch Lowe, revealed that MoviePass collects a lot of data about people that use their app. Mitch Lowe said at a conference last week Now, in an interview with Variety on Monday, Lowe apologized for spreading misinformation. Mitch Lowe, to Variety Lowe also added that all the data is automized and that customers had the choice of whether or not they wanted to share their location.