KFC and Pizza Hut have a SECRET!!! - Food Feeder
- 10 years ago
Yum! Brands, which owns KFC, Pizza Hut, and Taco Bell thinks secret fast food menus are for amateurs. Real pros have SECRET RESTAURANTS!
As part of a cleverly constructed web of branding-based lies, Yum Brands is launching a chain of Banh Mi restaurant concept. And since they recognize the limited market overlap between people who know what Banh Mi is, and people who regularly order Pizza Hut and consume Doritos Locos tacos, they've decided to disassociate the new chain, called Banh Shop from their pre-existing brands. Now, that's some image anxiety and self-hatred even a 13-year-old girl would be hard-pressed to match!
They're trying a similar strategy with their back-to-basics chicken sandwich shop, Super Chix - a concept similar to Chick-Fil-A. Which - whether or not they're trying to differentiate themselves from their KFC sister company - sounds like a super-dubious name for a place to eat.
Will you try Banh Shop, whether or not it's from the people who brought you Taco Bell? Texas Feeders - have you tried Super Chix? How does it compare to KFC and Chick-Fil-A? Do you know any other tales of brands trying to distance themselves from themselves?
TELL US EVERYTHING!!!
Are you new? Then catch up with a few hundred episodes of The Food Feeder: http://goo.gl/z1ypZ
Have you had the chance to try KFC's new Funnel Cake Fries? Did you try the Burger King or Jack in the Box versions when they were out in 2010? Any other ill-conceived fast food atrocities you've heard of and would like to see us cover on the show?
Want to know what's going on with Food Feeder and Tasted in the future?
Follow us and Noah on Twitter for updates:
Noah: http://www.twitter.com/Galuten
Tasted: http://www.twitter.com/TastedChannel
Oh and we're on The Facebook: http://www.facebook.com/TastedChannel
Tune in to the Food Feeder with Tasted's food guru, Noah Galuten. Noah's been there and done that in pretty much every aspect of the culinary scene from his stint as a popular food writer for LA Weekly to now opening his own highly anticipated BBQ restaurant. Hop on for the ride as Noah gives us the inside scoop on what's hot and happening in the world of fascinating food from breaking news, to awesome events, cool chefs, incredible restaurants and all around good eats. Noah's the guy for everything you ever wanted to know about food... and then some. Click subscribe to check out new episodes almost every day!
As part of a cleverly constructed web of branding-based lies, Yum Brands is launching a chain of Banh Mi restaurant concept. And since they recognize the limited market overlap between people who know what Banh Mi is, and people who regularly order Pizza Hut and consume Doritos Locos tacos, they've decided to disassociate the new chain, called Banh Shop from their pre-existing brands. Now, that's some image anxiety and self-hatred even a 13-year-old girl would be hard-pressed to match!
They're trying a similar strategy with their back-to-basics chicken sandwich shop, Super Chix - a concept similar to Chick-Fil-A. Which - whether or not they're trying to differentiate themselves from their KFC sister company - sounds like a super-dubious name for a place to eat.
Will you try Banh Shop, whether or not it's from the people who brought you Taco Bell? Texas Feeders - have you tried Super Chix? How does it compare to KFC and Chick-Fil-A? Do you know any other tales of brands trying to distance themselves from themselves?
TELL US EVERYTHING!!!
Are you new? Then catch up with a few hundred episodes of The Food Feeder: http://goo.gl/z1ypZ
Have you had the chance to try KFC's new Funnel Cake Fries? Did you try the Burger King or Jack in the Box versions when they were out in 2010? Any other ill-conceived fast food atrocities you've heard of and would like to see us cover on the show?
Want to know what's going on with Food Feeder and Tasted in the future?
Follow us and Noah on Twitter for updates:
Noah: http://www.twitter.com/Galuten
Tasted: http://www.twitter.com/TastedChannel
Oh and we're on The Facebook: http://www.facebook.com/TastedChannel
Tune in to the Food Feeder with Tasted's food guru, Noah Galuten. Noah's been there and done that in pretty much every aspect of the culinary scene from his stint as a popular food writer for LA Weekly to now opening his own highly anticipated BBQ restaurant. Hop on for the ride as Noah gives us the inside scoop on what's hot and happening in the world of fascinating food from breaking news, to awesome events, cool chefs, incredible restaurants and all around good eats. Noah's the guy for everything you ever wanted to know about food... and then some. Click subscribe to check out new episodes almost every day!