The world’s leading Italian luxury sports car brand Ferrari launches its experiential pop-up store in Shanghai to host the Asia Premiere of the F8 Tributo, the new mid-rear-engined sports car representing the highest expression of the classic two-seater Berlinetta of the Cavallino Rampante.

As an all-new concept in Ferrari history and following a whirlwind of successes in Beijing, Ningbo and Sanya last year, the latest Ferrari pop-up store arrives at the high-fashion city landmark - Plaza 66 in Shanghai, from April 14th to 20th to showcase the new F8 Tributo, which was revealed at the Geneva Motor Show in early March. This Asia debut is a testament to the confidence of Ferrari in the Chinese market and long-standing commitment to providing Ferrari owners and fans in China with the most thrilling driving experiences.