Radhika Apte, Rajkummar Rao at Amazon's Audible launch

Radhika Apte, Kalki Koechlin and Rajkummar Rao launched Amazon’s audiobooks platform Audible in India at a ceremony on 13 November, 2018. At the event Radhika said that India has always had a culture of storytelling. “I remember listening to PL Deshpande’s tales and of course mother and grandmother used to tell you stories before going to bed. So storytelling, especially at bedtime, is everywhere and audiobooks will bring that habit back, she adds. “Children aren’t the only ones who need stories, adults need storytelling too.”