The Spotify IPO is coming, but not the traditional way

Spotify is reportedly ready to file its IPO, but with a twist. The music streaming service is considering a direct public offering, or a 'crowdfunding IPO', according to people with knowledge of the matter, as reported by the Wall Street Journal. Such a listing would spare Spotify from having to raise any new money before going public, and the stock price would be determined solely by supply and demand on the market.