What Apple Watch? Fitbit was the surprise winner this Christmas
- 8 years ago
Fitbit is ending the year on a healthy note.
All signs from third-party platforms point to Fitbit being one of the big winners this holiday season, driving up the company's stock even as the wearable device maker faces mounting competition from technology giants like Apple.
Amazon announced Monday that the Fitbit Charge , an activity-tracking wristband, was among the three most popular items ordered using Amazon Prime's free same-day delivery option this holiday season.
On Christmas Day, Fitbit's app soared to the top spot on Apple's list of the most popular free applications, suggesting that many, many people found Fitbit devices under the tree that morning.
Wall Street investors jumped at these early positive reports, sending Fitbit's stock up as much as 4% in early trading Monday.
All signs from third-party platforms point to Fitbit being one of the big winners this holiday season, driving up the company's stock even as the wearable device maker faces mounting competition from technology giants like Apple.
Amazon announced Monday that the Fitbit Charge , an activity-tracking wristband, was among the three most popular items ordered using Amazon Prime's free same-day delivery option this holiday season.
On Christmas Day, Fitbit's app soared to the top spot on Apple's list of the most popular free applications, suggesting that many, many people found Fitbit devices under the tree that morning.
Wall Street investors jumped at these early positive reports, sending Fitbit's stock up as much as 4% in early trading Monday.