[EN] Dalton Caldwell from app.net about media's 'race to zero' at #LeWeb [video]
- il y a 11 ans
http://blogs.orange-business.com/enterprising-business/2012/12/dalton-caldwell-from-appnet-about-medias-race-to-zero-at-leweb.html
Dalton Caldwell is the creator of app.net, a unique social media service that it has no ads and doesn't sell your data. Are we so fed up with targeted advertising and big groups harvesting and selling our data that the subscription model can work? Dalton thinks so and I agree.Instead he is relying on a subscription model trying to make his business sustainable. Watch the video, it represents an interesting if short discussion about the sustainability of modern media.
Dalton Caldwell is the creator of app.net, a unique social media service that it has no ads and doesn't sell your data. Are we so fed up with targeted advertising and big groups harvesting and selling our data that the subscription model can work? Dalton thinks so and I agree.Instead he is relying on a subscription model trying to make his business sustainable. Watch the video, it represents an interesting if short discussion about the sustainability of modern media.