Rugby World Cup 2011 - Official IRB Titles and Graphics Package, world feed

www.BRANDSPANK.com was responsible for the design, production and delivery of the broadcast look fed to a multi billion person audience worldwide. In 2011 New Zealand plays host to the 3rd largest sporting event in the world, the Rugby World Cup. This included the dramatic opening titles with it’s reference to New Zealands Southern lights as well as an extensive and complex match graphics package delivering dynamic animation and sophisticated aesthetic while maintaining clarity of information communication.
In addition to the design of the graphic look, Brandspank also arranged and recorded the anthemic ‘World In Union’ theme with a fresh and appropriate interpretation for a tournament played in Aotearoa, New Zealand.
Big tournament, great result.

Creative / Design / Production / VFX / Animation / Music