How Did Paul Marciano Name His Jeans? You'll Never Guess

How Did Paul Marciano Name His Jeans? You'll Never Guess Fairchild Fashion Group - Hollywood Roosevelt Hotel PAUL MARCIANO Co-Founder & Chief Executive Officer, Guess Inc. The denim market is undoubtedly one of the most unique sectors of the industry and for the first time ever, the leaders who have shaped the business will come together for one day, in one place with one agenda, to thwart the challenges of a tough economy and identify opportunities for global growth. The first-ever WWD Denim Forum will focus on everything brands and retailers need to know to successfully forge ahead. Both leading veterans of the industry and emerging influencers will be on hand for networking opportunities, panel discussions and keynote presentations touching upon: * Rising trends in design and product development * The future of retail and new merchandising concepts * Global markets to watch * Trends in the digital space and effective digital marketing strategies