Disney+ Secures Exclusive Rights to Taylor Swift's Filmed Eras Tour
- 3 months ago
Taylor Swift's concert film from her Eras Tour will stream exclusively on Disney+ starting on March 15th. Titled "Taylor's Version," it will include the full concert as well as five additional songs not in the original theatrical release. Disney CEO Bob Iger announced the news during the company's earnings call, praising Swift as a "creative genius." Swift's film, launched in partnership with AMC, made $92 million during its opening weekend in the U.S. Theaters enhanced the viewing experience with specialty popcorn buckets, themed cocktails, and friendship bracelet-making stations, echoing the atmosphere of Swift's live concerts.