Entrepreneur Elevator Pitch S7 EP1: 'My Name Is ...'
  • 2 years ago
What would you do if you flubbed your introduction during a high-stakes pitch?

The investors for the premiere of season 7 are Peter Goldberg, founder of PLG ventures and Elevator Pitch host; Nicole Walters, CEO and founder of Inherent Learning Company; Marc Randolph, co-founder and first CEO of Netflix; and Kim Perell, CEO of 100.co. 

The first pitch comes from Apothékary Founder Shizu Okusa, who quit her job at Goldman Sachs to enter the wellness industry. Okusa is all business in the relaxed interview setting that introduces her to the audience, explaining Apothékary as a natural pharmacy that offers natural alternatives to over-the-counter products for stress, skin and beauty. The company also personalizes herbal medicines for its clients.

However, in her timed and pressure-filled pitch, Okusa makes an obvious mistake almost as soon as the elevator doors shut. Will she be able to recover and deliver the sort of pitch that sways our judges?