Chinese e-commerce giant Shein has become a $15 billion company. Here's how it gets consumers to keep spending.
  • 3 years ago
Since being founded in 2008, the Shein has grown to be a $15 billion company generating an estimated $10 billion in revenue. The Chinese fast fashion giant reportedly adds 2,000 new styles a day. From its dirt cheap prices to its collaborations with TikTok stars like Addison Rae, here are all the sneaky ways Shein gets you to spend money.