Prime Minister Narendra Modi on July 25 urged people of the country to buy Khadi products and contribute towards a 'Bharat Jodo Andolan'. Addressing the "Mann Ki Baat" radio programme, PM Modi said, "National Handloom Day is coming up. Let us do everything possible to further popularise handlooms in our lives. The successes of Khadi over the last few years are widely known. You must have noticed that year 2014 onwards, we often touch upon Khadi in Mann ki Baat”.