Facebook launches newsletter platform Bulletin
  • 3 years ago
Facebook has launched a new service called Bulletin to allow writers to publish free and paid newsletters that can be posted to the web, sent to subscribers' inboxes, and shared across Facebook. As per Mashable, announced by Facebook CEO Mark Zuckerberg via Facebook's Live Audio Rooms on Tuesday, Bulletin is a set of publishing and subscription tools aimed at independent writers in the US. The new service offers each user their own standalone website with a customisable name, logo and colour palette and tools enabling them to embed media into their posts and style them as they please. On the distribution side, the most interesting bit is integration with Facebook Pages, and the fact that the work Bulletin writers do will be eligible for distribution in Facebook News. Initially, Facebook had launched Bulletin for a small group of creators. The full list of writers who participated in the launch included Malcolm Gladwell, Jane Wells, Erin Andrews and Adam Gran. The look and feel of Bulletin is similar to Substack and Twitter-owned Revue, both popular platforms that let anyone start a paid newsletter.
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