A FITNESS INFLUENCER who makes up to $25,000 a month through her online challenges is helping women to grow their glutes during the pandemic. Morgan Dawson, who boasts 396,000 followers on Instagram, became a fitness coach after overcoming her own tumultuous relationship with her body. Growing up as an aspiring model, she says she would face pressure to be thin and as a result developed unhealthy eating and exercise habits. She told Truly: “I would go to castings and be next to other models and they would be half my size. So I would starve, starve, starve, trying to lose weight.” Now, she uses her platform and experience as a personal coach to help women to embrace their curves and build their dream bodies. “My online presence - I’m extremely energetic, one minute I’ll be showing people my favourite books to read and the next minute I’ll be twerking.” When COVID-19 shut down the gyms, Morgan used her online presence to offer home workouts and challenges. Off the back of the success of this, she has now launched her own workout equipment brand called Squat Tough.
https://www.instagram.com/morgandawson__/
https://www.instagram.com/squattough/
https://www.instagram.com/stormiknight_/