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Essentials of MIS takes an in-depth look at how today's businesses use information technologies and systems to achieve corporate objectives. Current real-world business cases illustrate how companies have identified and ultimately solved key business challenges using information systems and technologies. Through the use of
Essentials of MIS,
readers will be able to participate in, and even lead, management discussions of information systems for a firm. Part of a complete learning package that includes the core text and extensive supplemental online materials, the core book consists of twelve chapters with hands-on projects (including video case studies and instructional video packages) covering the most essential topics in MIS. The Twelfth Edition continues to be authoritative, but is now more customizable and flexible, with many of its learning tools now available in digital form. KEY TOPICS: Business Information Systems in Your Career; Global E-Business and Collaboration; Achieving Competitive Advantage with Information Systems; Ethical and Social Issues in Information Systems; IT Infrastructure: Hardware and Software; Foundations of Business Intelligence: Databases and Information Management; Telecommunications, the Internet, and Wireless Technology; Securing Information Systems; Achieving Operational Excellence and Customer Intimacy: Enterprise Applications; E-Commerce: Digital Markets, Digital Goods; Improving Decision Making and Managing Knowledge; Building Information Systems and Managing Projects

MARKET: For individuals who want to increase their knowledge of MIS systems and improve their employment prospects.