[Read] Digital Wars: Apple, Google, Microsoft and the Battle for the Internet For Kindle

  • 4 years ago
Apple, Google and Microsoft are locked in a battle to dominate the fastest growing aspect of the internet - mobile. Whoever wins will exert a wide ranging control over user data, access to content and even how we use and interact with computers.?Digital Wars?assesses who will be the victor and what the implications are for business, individuals and society. Accessible and comprehensive, the book looks at past battles, the companies' very different cultures and the way that they inform the products. Arthur also discusses the iPhone, the Android, the browser and apps battles and how Nokia and Palm were out-maneuvered.Also covering what to expect from the mobile internet in the next five years,?Digital Wars?speculates on which company will ultimately be in the driving seat and how that affects everyone.