School-Community Relations Complete
- 4 years ago
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Much has changed since the publication of the highly successful Second Edition. In addition to updated coverage of hot-button issues such as funding, charter schools, high-stakes testing, teacher accountability, and multiculturalism, the Third Edition includes a new chapter on social networking, which shows you how to take maximum advantage of Facebook, Twitter, RSS feeds, and more.By showcasing a large selection of real-life examples, this book also demonstrates how to prepare a successful school-community relations plan, read the pulse of your community, communicate effectively, and plan for and deal with crisis situations.Contents include: - Paying Attention to Public Opinion - Establishing Everybody's Role - Opening Up to Your Internal Publics - Embracing Your External Publics - Saying What You Mean: Meaning What You Say - Evaluating Effectiveness and Building Confidence - The Future
Much has changed since the publication of the highly successful Second Edition. In addition to updated coverage of hot-button issues such as funding, charter schools, high-stakes testing, teacher accountability, and multiculturalism, the Third Edition includes a new chapter on social networking, which shows you how to take maximum advantage of Facebook, Twitter, RSS feeds, and more.By showcasing a large selection of real-life examples, this book also demonstrates how to prepare a successful school-community relations plan, read the pulse of your community, communicate effectively, and plan for and deal with crisis situations.Contents include: - Paying Attention to Public Opinion - Establishing Everybody's Role - Opening Up to Your Internal Publics - Embracing Your External Publics - Saying What You Mean: Meaning What You Say - Evaluating Effectiveness and Building Confidence - The Future