Full Version The Denny's Story: How a Company in Crisis Resurrected Its Good Name Complete
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The Denny's restaurant chain went from being sued for racist practices in 1994 to being ranked by "Fortune" magazine in 1998 as the second best company for Asians, African-Americans, and Hispanics. The story of its transformation is related by the CEO of Advantica, Denny's parent company.
The Denny's restaurant chain went from being sued for racist practices in 1994 to being ranked by "Fortune" magazine in 1998 as the second best company for Asians, African-Americans, and Hispanics. The story of its transformation is related by the CEO of Advantica, Denny's parent company.