Michael Bloomberg Buying at Least
$31 Million in TV Ads to Prepare
for 2020 Presidential Run President Barack Obama previously held the all-time weekly broadcast expenditure record of $24 million. According to Advertising Analytics,
the former N.Y.C. Mayor
has surpassed that number. The move comes as the
billionaire prepares to seek the
Democratic presidential nomination. The markets include Pennsylvania, Michigan and Florida. For Florida, the area of
West Palm Beach is where
the businessman has centered
his investment. That is near the location of Mar-a-Lago, President Trump's personal resort. Representatives of Bloomberg
say he may spend up to $100 million
on his potential campaign. The philanthropist has also said
he will spend $100 million on
digital anti-Trump ads. Bloomberg is said to have a fortune of around $55 billion.