65 Percent of People Would Rather Watch a New Movie at Home

65 Percent of People Would
Rather Watch a New Movie at Home.
In a recent survey conducted by Flixed, more than
half of moviegoers revealed they’d rather watch a
new movie at home than go see it in theaters. .
Of the 1,000 people surveyed, Generation Xers, age 40 to
54, were the most likely to prefer home streaming, with
only 23 percent saying they favored theater viewing. .
63 percent of baby boomers, age 55 to 75,
and 61 percent of millennials, age 22 to 37,
also said they preferred at-home streaming.
Increased comfort, no expensive theater concessions
and an adjustable viewing experience were the top
three reasons at-home viewing was preferred.
When it comes to streaming costs, 80 percent of
millennials reported they would most likely pay
a premium to be able to stream at home. .
Generation Xers and baby boomers were close
behind, with 76 percent and 74 percent, respectively. .
On average, the surveyed participants reported
a willingness to pay up to $22 a month for the
ability to stream new movies at home