Small Businesses Are Using
GoFundMe to Stay Afloat.
According to 'The Wall Street Journal,' companies in nearly 20 countries have used the website to generate funds.
Besides a small credit card fee,
users are granted access to
all the money they generate.
"These independent businesses become pillars in a community, and when they can’t stay open,
the communities really rally."
- CEO Rob Solomon, via 'The Wall Street Journal'.
One business, N.Y.C's 'Books of Wonder,' is using GoFundMe to re-locate to a more affordable spot.
'Books of Wonder,' which is seeking $250,000, has raised $23,000 since fundraising began late October.
Manhattan Chamber of Commerce's Jessica Walker says small establishments have to contend
with obstacles such as raised rent.
"If a business is struggling, it’s
much harder to get a bank loan."
- Jessica Walker, via
'The Wall Street Journal'.
"It’s most helpful to people, such as women and people of color, who don’t necessarily have access to a ton
of wealth within their networks."
- Jessica Walker, via 'The Wall Street Journal'