Storyboard: Here's how Chocolate brand Snickers plans to leverage the World Cup opportunity
  • 5 years ago
Chocolate brand Snickers recently played a prank on its consumers and this prank was based on brands global platform "You are not you, when you are hungry." This prank also involved Mahendra Singh Dhoni. Dhoni shared on social networking platforms how he wants to give up cricket to pursue his childhood dream of becoming a painter. This news sent fans across the nation in a state of shock. Just as the fans got worried, Dhoni revealed how this was his hungry decision. Storyboard spoke with Yogesh Tewari from Mars Wrigley Confectionaries to find what this prank was all about.
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