Sales Training Handbook: 52 Mini-seminars for Sales Managers and Sales Trainers For Kindle

  • 5 years ago
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Hardcover. Pub Date: 2001 Pages: 300 Publisher: McGraw-Hill A Time-and-Money Saving Program Designed to Turn Every Sales Manager Into a Skilled Sales TrainerExperience may be a wonderful Teacher ... but it is only through Ongoing sales training and coaching that most sales professionals will reach their full potential. The Sales Training Handbook filled with interactive exercises. participant handouts. coaching scripts. and more provides the educational and motivational tools you need to conduct performance-based training sessions with your sales force .... Contents: PrefaceSect. 1 Training Your Team in the Five Basics of Selling Mini-Seminar 1: Product IQ = Claims + Benefits + Benefits + Naildowns 3 Mini-Seminar 2: Why Do I Care: Defining Your Passion and Personal Buy -In Factor 11 Mini-Seminar 3: Identifying the Five Steps to Selling 15 Mini-Seminar 4: Building Your Sales ...