Jeff Hines - Head of Jeep Brand EMEA at the Geneva International Motor Show 2019
- 5 years ago
The Jeep brand showcased a collection of major new products at the 89th Geneva International Motor Show.
The year of 2018 was the best ever for the Jeep brand in Europe with record sales in many markets across the continent, including Italy, Germany, Spain, France, Belgium, Poland, Switzerland, the Netherlands and Portugal. Jeep was the fastest growing brand in the region in 2018 with sales up by 56% compared to 2017.
It was the fifth year of uninterrupted growth in Europe and the third which saw sales of over 100,000 units. The Jeep Compass was the best-selling model in the range, followed by the Jeep Renegade, which also continues to be one of the top-selling vehicles in its segment. In third spot, the new-generation Wrangler, which recorded its best year ever in Europe and a sales growth of 86% versus 2017. On the back of these extraordinary results, the Jeep brand will introduce several new special edition models at the show, in response to Jeep enthusiasts' continued and growing demand for exclusive new customisation options:
New "S" range - The "S" special edition Renegade, Compass, Cherokee and Grand Cherokee make their European debuts at the Geneva Motor Show.
The new Cherokee Trailhawk completes the Trailhawk family with all of the Jeep SUVs now sporting the prestigious "Trail Rated" badge, a symbol that signifies the ability to successfully tackle even the most challenging off-road trails.
Display of custom models created with Jeep Authentic Accessories by Mopar, the FCA brand for aftermarket products and services that boasts over 80 years of tradition in performance, safety and style. These further enhance the renowned features which first established the success of Jeep SUVs.
The year of 2018 was the best ever for the Jeep brand in Europe with record sales in many markets across the continent, including Italy, Germany, Spain, France, Belgium, Poland, Switzerland, the Netherlands and Portugal. Jeep was the fastest growing brand in the region in 2018 with sales up by 56% compared to 2017.
It was the fifth year of uninterrupted growth in Europe and the third which saw sales of over 100,000 units. The Jeep Compass was the best-selling model in the range, followed by the Jeep Renegade, which also continues to be one of the top-selling vehicles in its segment. In third spot, the new-generation Wrangler, which recorded its best year ever in Europe and a sales growth of 86% versus 2017. On the back of these extraordinary results, the Jeep brand will introduce several new special edition models at the show, in response to Jeep enthusiasts' continued and growing demand for exclusive new customisation options:
New "S" range - The "S" special edition Renegade, Compass, Cherokee and Grand Cherokee make their European debuts at the Geneva Motor Show.
The new Cherokee Trailhawk completes the Trailhawk family with all of the Jeep SUVs now sporting the prestigious "Trail Rated" badge, a symbol that signifies the ability to successfully tackle even the most challenging off-road trails.
Display of custom models created with Jeep Authentic Accessories by Mopar, the FCA brand for aftermarket products and services that boasts over 80 years of tradition in performance, safety and style. These further enhance the renowned features which first established the success of Jeep SUVs.