JPMorgan Likely To Lead Lyft's IPO

(Reuters) - JPMorgan Chase & Co (JPM.N) is in talks about leading Lyft Inc’s upcoming initial public offering as an underwriter, after rivals Goldman Sachs Group Inc (GS.N) and Morgan Stanley (MS.N) decided not to pursue such a role out of loyalty to another IPO hopeful, Lyft’s larger competitor Uber Technologies Inc, according to people familiar with the matter. FILE PHOTO: A sign of JP Morgan Chase Bank is seen in front of their headquarters tower in Manhattan, New York, U.S.