New A-Class Sedan - Compact entry into the world of Mercedes-Benz premium sedan cars
  • 6 years ago
The family of compact cars from Mercedes-Benz continues to grow: The A-Class Sedan will be launched at the end of 2018. The four-door sedan car has a wheelbase of 2729 millimetres and the proportions of a dynamic and at the same time compact sedan car with short overhangs at the front and rear. It is at the top of its segment with regard to rear headroom. In addition, the sedan model has the familiar A-Class virtues. These include modern, efficient engines, the high level of safety thanks to state-of-the-art driving assistance systems with S-Class functions, and the intuitively operated and learning MBUX – Mercedes-Benz User Experience infotainment system. With a Cd value of 0.22 and a frontal area of 2.19 m², the new A-Class Sedan has the lowest aerodynamic drag of all production vehicles worldwide and thereby defends the world record of the CLA Coupé.

The new A-Class Sedan will be built in Aguascalientes, Mexico, and Rastatt, Germany, and was developed in Sindelfingen, Germany. The new model will be presented to the general public for the first time at the Paris Motor Show (4 to 14 October 2018). Mercedes-Benz already presented the A-Class L Sedan at this year's Auto China in Beijing in April. This sedan model was developed exclusively as a long-wheelbase version for the Chinese market and is also produced there exclusively.

The new generation of compacts has made a key contribution to the rejuvenation and image change of the Mercedes-Benz brand. The launch of the four-door CLA Coupé CLA in the USA in 2013 was the first time a compact car from Mercedes-Benz was sold on the American market. In 2017, nearly one in two buyers of a compact car from Mercedes-Benz in the USA had previously driven a competitor vehicle, and more than 50 percent of the CLA customers were new at Mercedes (first-time buyers and conquests).