Popular The Art of Being Unreasonable: Lessons in Unconventional Thinking E-book
- 6 years ago
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Unorthodox success principles from a billionaire entrepreneur and philanthropist Eli Broad s embrace of "unreasonable thinking" has helped him build two Fortune 500 companies, amass personal billions, and use his wealth to create a new approach to philanthropy. He has helped to fund scientific research institutes, K-12 education reform, and some of the world s greatest contemporary art museums. By contrast, "reasonable" people come up with all the reasons something new and different can t be done, because, after all, no one else has done it that way. This book shares the "unreasonable" principles-from negotiating to risk-taking, from investing to hiring-that have made Eli Broad such a success.* Broad helped to create the Frank Gehry-designed Walt Disney Concert Hall, the Museum of Contemporary Art, the Broad Contemporary Art Museum at the Los Angeles County Museum of Art, and The Broad, a new museum being built in downtown Los Angeles* His investing approach to philanthropy has led to the creation of scientific and medical research centers in the fields of genomic medicine and stem cell research* At his alma mater, Michigan State University, he endowed a full-time M.B.A. program, and he and his wife have funded a new contemporary art museum on campus to serve the broader region* Eli Broad is the founder of two Fortune 500 companies: KB Home and SunAmerica If you re stuck doing what reasonable people do-and not getting anywhere-let Eli Broad show you how to be unreasonable, and see how far your next endeavor can go.
Unorthodox success principles from a billionaire entrepreneur and philanthropist Eli Broad s embrace of "unreasonable thinking" has helped him build two Fortune 500 companies, amass personal billions, and use his wealth to create a new approach to philanthropy. He has helped to fund scientific research institutes, K-12 education reform, and some of the world s greatest contemporary art museums. By contrast, "reasonable" people come up with all the reasons something new and different can t be done, because, after all, no one else has done it that way. This book shares the "unreasonable" principles-from negotiating to risk-taking, from investing to hiring-that have made Eli Broad such a success.* Broad helped to create the Frank Gehry-designed Walt Disney Concert Hall, the Museum of Contemporary Art, the Broad Contemporary Art Museum at the Los Angeles County Museum of Art, and The Broad, a new museum being built in downtown Los Angeles* His investing approach to philanthropy has led to the creation of scientific and medical research centers in the fields of genomic medicine and stem cell research* At his alma mater, Michigan State University, he endowed a full-time M.B.A. program, and he and his wife have funded a new contemporary art museum on campus to serve the broader region* Eli Broad is the founder of two Fortune 500 companies: KB Home and SunAmerica If you re stuck doing what reasonable people do-and not getting anywhere-let Eli Broad show you how to be unreasonable, and see how far your next endeavor can go.