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Paperback. Pub Date: October 2001 Pages: 200 in Publisher: Mcgraw-Hill Attracting Perfect Customers leads readers through a transformation as they learn that it is On the no longer productive or profitable to conduct business using warlike marketing techniques such as targeting the customers and outmaneuvering competition. In fact. these techniques seem both outdated and labor-intensive when compared to the Strategic Synchronicity process. which requires just five minutes of planning each day.Strategic Synchronicity is based on nine principles that are not new but are often neglected in today s business world. Among them are the ideas that businesses don t need to search for customers if they are on purpose; that collaboration. not competition. is required; and that businesses create their own clients from hell.Contents: ContentsForeword ..... ............... ixAcknowledgmen...
Paperback. Pub Date: October 2001 Pages: 200 in Publisher: Mcgraw-Hill Attracting Perfect Customers leads readers through a transformation as they learn that it is On the no longer productive or profitable to conduct business using warlike marketing techniques such as targeting the customers and outmaneuvering competition. In fact. these techniques seem both outdated and labor-intensive when compared to the Strategic Synchronicity process. which requires just five minutes of planning each day.Strategic Synchronicity is based on nine principles that are not new but are often neglected in today s business world. Among them are the ideas that businesses don t need to search for customers if they are on purpose; that collaboration. not competition. is required; and that businesses create their own clients from hell.Contents: ContentsForeword ..... ............... ixAcknowledgmen...