Popular Open Innovation: The New Imperative for Creating and Profiting from Technology Full
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Shows how companies can use their business model to identify an enlightened role for R&D in a world of abundant information, manage and access intellectual property, advance their current business, and grow their future business. This book shows how open innovation can unlock the latent economic value in a company s ideas and technologies.
Shows how companies can use their business model to identify an enlightened role for R&D in a world of abundant information, manage and access intellectual property, advance their current business, and grow their future business. This book shows how open innovation can unlock the latent economic value in a company s ideas and technologies.