Popular The Language of Success: Business Writing that Informs, Persuades, and Gets Results Full

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Paperback. Pub the Date: January. 2008 Pages: 224 in Publisher by: American Management Association Language is the medium of business. To be successful. We need to communicate effectively in. withwriting. That s true whether we are providing instructions to our colleagues. Communicating with our customers. or advising our direct reports. We must be able to deliver clear. accurate messages that inform. persuade and motivate. Unfortunately. people lapse into habits that interfere with their ability to communicate. The Language of Success shows readers how to avoid these mistakes . and to write lucid. concise. and accurate e-mails. letters. performance appraisals. and presentations.Now anyone can master the lost art of clear writing and: eliminate ambiguities. jargon and grandiose claims; master proper paragraph structure so the message doesn t get muddled; avoid wishy-washy o...

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