McDonald's Has 'Tremendous Potential' With Makeover

McDonald's sales remain sluggish but will pick up in the second half of 2018, according to RBC. Same-store sales rose slightly in March, driven by improving industry trends. RBC sees potential in McDonald's makeover efforts. RBC analyst David Palmer believes "tremendous potential upside remains" for the company this year. He said, "We believe the US improvement story will continue." Palmer added that McDonald's is "at the beginning of a multi-year journey of improvement."