Inside essential oils marketing, a billion-dollar wellness business with plenty of critics [Mic Archives]
- 4 years ago
Essential oils are everywhere and the global market is set to hit $27 billion by 2022. People say they can help you sleep, help you relax and even cure a toothache. Mic’s Alexis Kleinman investigates to find out if these oils are scientifically sound and if people actually believe essential oils can cure the illnesses people claim they can.