Tatsuro Toyoda, Who Led Toyota’s Global Expansion, Dies at 88
- 6 years ago
Tatsuro Toyoda, Who Led Toyota’s Global Expansion, Dies at 88
He spoke about collaborating with the United Auto Workers union in a way
that was unusual at the time: “In a way, our company is a cooperative effort between Toyota, G. M.
and the U. A.W.” Mr. Toyoda said.
Mr. Toyoda served as Toyota’s seventh president, from 1992 to 1995, and led the company’s first American factory, an unprecedented collaboration with General Motors
that fused Japanese factory methodology with the American labor force and union system.
He spoke about collaborating with the United Auto Workers union in a way
that was unusual at the time: “In a way, our company is a cooperative effort between Toyota, G. M.
and the U. A.W.” Mr. Toyoda said.
Mr. Toyoda served as Toyota’s seventh president, from 1992 to 1995, and led the company’s first American factory, an unprecedented collaboration with General Motors
that fused Japanese factory methodology with the American labor force and union system.