Philip Morris Ties To Sell Regulators On iQOS

  • 6 years ago

By Paritosh Bansal, Tom Lasseter, Duff Wilson Thomas Wilson, Ami Miyazaki and Aditya Kalra TOKYO/TEL AVIV/BOGOTA (Reuters) - In Tokyo’s upscale Ginza shopping district, around the corner from the sparkling storefronts of Tiffany & Co and Cartier, shoppers searching for a new device called iQOS can buy it in a boutique behind a glass façade. The store combines a high-tech aesthetic with the feel of an exclusive club: The young woman at the door says a members-only smoking lounge is upstairs.

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