Ford - A Story of Sustainability

A lot of people are familiar with soy  -  tens of millions of consumers eat and drink it every day. But what might come as a surprise is that many of us actually sit on recycled soy all of the time. This year marks 10 years since Ford first used soybean-based foam in the 2008 Mustang, and since 2011, it’s been a key material used in the seat cushions, seat backs and headrests of every vehicle we build in North America. Now, 18.5 million-plus vehicles and half a trillion soybeans later, we’ve saved more than 228 million pounds of carbon dioxide from entering the atmosphere. This is the same amount that would be consumed by 4 million trees per year, according to North Carolina State University.