Why Emma Watson turned down Cinderella before accepting Belle role

Emma Watson was asked to be a totally different Disney princess before she accepted the role of Belle in the upcoming live-action Beauty and the Beast. She was asked to be Cinderella in Kenneth Branagh's remake, but she turned the part down because she didn't believe that princess was enough of a role model. I didn't know they were going to make Beauty and the Beast at the time I turned down Cinderella. But when they offered me Belle, I just felt the character resonated with me so much more than Cinderella did. She remains curious, compassionate and open-minded. And that's the kind of woman I would want to embody as a role model, given the choice.