Instagram Stories hits 150M daily users, launches skippable ads

  • 7 years ago
Along with the new 150 million daily user stat, Instagram today announced the launch of ads mixed into Stories. The unclickable five-second photo and 15-second video ads appear between different people’s stories and can be easily skipped. Instagram has signed up over 30 brands including Airbnb, Nike and Netflix to participate in the initial rollout, which is happening globally over the next few weeks

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