#TBT: This 1990s watch tried to change time but failed
- 8 years ago
In this week's episode of Throwback Tech, we take a look at the Swatch Beats watch that never caught on. The Swiss watch company's invention runs on Internet time, but no it wasn't referring to how much time you spent on reddit. Instead of dividing the virtual and real day into 24 hours and 60 minutes per hour, the watch divides the day into 1000 "beats," with each beat measuring one minute and 26.4 seconds. Very easy to see why it didn't catch on.