Lamar Odom's bizarre downfall from a former Los Angeles Lakers star to a lost soul in a Nevada brothel had the world searching Google for answers more than any other topic this year.
A four-day binge in October that culminated in Odom being found unconscious in the Nevada "Love Ranch" placed him atop Google's list of hottest searches during 2015.
Odom's saga fascinated people who aren't even sports fans because he married reality TV star Khloe Kardashian in 2009 while he was still a key player on a Laker team that went on to win its second consecutive National Basketball Association championship.
He hasn't played in the NBA since 2013.
Tragedy tends to generate a lot of searches.
The suicide of comedian and movie star Robin Williams made him Google's top search topic last year.